Partial collection. Some browser measurements or evidence images could not be collected. The report preserves available results; missing evidence is not a confirmed website defect.
Speed Insights
Grade F
45% performance
https://zoevacosmetics.co.uk
LCP
4.6s
Largest paint
TBT
2567ms
Blocking time
CLS
0.002
Layout shift
61
out of 100
90
out of 100
135/150 rule points
85
out of 100
65/76 rule points
28
out of 100
27/94 rule points
76
out of 100
84/110 rule points
Category point breakdown
- Material high-impact failures span 4 categories.
Biggest score-losing checks
For your AI agent
Share this audit’s URL with ChatGPT, Claude, or your coding agent to turn findings into fixes. Your agent can open the saved evidence below when it needs more detail; these files never start a new scan.
Agent-readable files
Fix rendered axe accessibility violations
Why this needs attention
The rendered page has accessibility rule violations detected by axe-core.
axe checks the actual browser-rendered page, so these issues can affect people using keyboards, screen readers, or other assistive technology.
Recommended correction
Evidence
axe found 11 violation rule(s); 11 non-contrast rule(s) are scored here, including 8 serious or critical rule(s). Color contrast is scored once by the dedicated contrast check. 5 result(s) require review. Top rules: button-name (24), image-alt (3), aria-tooltip-name (1), link-name (1), list (1).
Priority
Priority 5: fix before sharing the page publicly.
Affected elements
Buttons must have discernible text
Fix any of the following: Element does not have inner text that is visible to screen readers aria-label attribute does not exist or is empty aria-labelledby attribute does not exist, references elements that do not exist or references elements that are empty Element has no title attribute Element does not have an implicit (wrapped) <label> Element does not have an explicit <label> Element's default semantics were not overridden with role="none" or role="presentation"
Buttons must have discernible text
Fix any of the following: Element does not have inner text that is visible to screen readers aria-label attribute does not exist or is empty aria-labelledby attribute does not exist, references elements that do not exist or references elements that are empty Element has no title attribute Element does not have an implicit (wrapped) <label> Element does not have an explicit <label> Element's default semantics were not overridden with role="none" or role="presentation"
Buttons must have discernible text
Fix any of the following: Element does not have inner text that is visible to screen readers aria-label attribute does not exist or is empty aria-labelledby attribute does not exist, references elements that do not exist or references elements that are empty Element has no title attribute Element does not have an implicit (wrapped) <label> Element does not have an explicit <label> Element's default semantics were not overridden with role="none" or role="presentation"
Images must have alternative text
Fix any of the following: Element does not have an alt attribute aria-label attribute does not exist or is empty aria-labelledby attribute does not exist, references elements that do not exist or references elements that are empty Element has no title attribute Element's default semantics were not overridden with role="none" or role="presentation"
Fix Prompt
Add common public security headers
Why this needs attention
Several browser protection headers are missing or present only as weak, narrow policies.
These headers reduce avoidable browser-side risk and show a baseline of care before launch.
Recommended correction
Evidence
Detected 4 of 5 common public security controls. Present: strict-transport-security, content-security-policy, x-content-type-options, frame protection (content-security-policy frame-ancestors and x-frame-options). Missing: referrer-policy. Needs strengthening: strict-transport-security max-age is 7889238; use at least 15552000 seconds once HTTPS is stable across the intended host scope; content-security-policy only supplies a narrow control; add a default-src or script-src resource policy.
Priority
Priority 5: fix before sharing the page publicly.
Fix Prompt
Label public form fields
Why this needs attention
Some form controls do not have a detectable label or accessible name.
Unlabeled inputs make email capture, demo requests, and signups harder for assistive technology users.
Recommended correction
Evidence
Detected labels or accessible names for 0 of 2 eligible user-facing form control(s).
Priority
Priority 7: fix during launch polish.
Fix Prompt
Strengthen answer-engine content quality
Why this needs attention
The page is technically discoverable, but its entity clarity, answer-ready copy, structured data, evidence, authorship, or freshness is not yet complete.
Search and answer systems need clear, extractable, verifiable facts in addition to crawl access and metadata.
Recommended correction
Evidence
Role-aware AEO content components: entity clarity 80/100, answer-ready text 40/100, semantic structured data 77/100. Detected role: home (high confidence).
Priority
Priority 6: fix during launch polish.
Fix Prompt
Add meaningful image alt text
Why this needs attention
One or more images are missing alt text.
People using screen readers may miss product context, trust signals, or calls to action.
Recommended correction
Evidence
Detected 1 image(s) with no alt attribute and 37 image(s) with empty alt text that appear informative, out of 43. 0 empty-alt image(s) looked decorative and were not counted as failures.
Priority
Priority 11: fix during launch polish.
Fix Prompt
SEO / AEO
Severity mix: 1 critical, 8 high, 3 medium, 1 low. Coverage: 0 review and 0 not applicable.
Security
Severity mix: 2 critical, 3 high, 0 medium, 0 low. Coverage: 0 review and 0 not applicable.
Accessibility
Severity mix: 0 critical, 3 high, 6 medium, 0 low. Coverage: 1 review and 0 not applicable.
Design
Severity mix: 0 critical, 3 high, 7 medium, 1 low. Coverage: 1 review and 0 not applicable.
SEO / AEO
Severity mix: 1 critical, 8 high, 3 medium, 1 low. Coverage: 0 review and 0 not applicable.
Accessibility
Severity mix: 0 critical, 3 high, 6 medium, 0 low. Coverage: 1 review and 0 not applicable.
Security
Severity mix: 2 critical, 3 high, 0 medium, 0 low. Coverage: 0 review and 0 not applicable.
Design
Severity mix: 0 critical, 3 high, 7 medium, 1 low. Coverage: 1 review and 0 not applicable.
Failed checks
These checks need attention.
Answer-engine content quality
Why this needs attention
The page is technically discoverable, but its entity clarity, answer-ready copy, structured data, evidence, authorship, or freshness is not yet complete.
Search and answer systems need clear, extractable, verifiable facts in addition to crawl access and metadata.
Recommended correction
Evidence
Role-aware AEO content components: entity clarity 80/100, answer-ready text 40/100, semantic structured data 77/100. Detected role: home (high confidence). Failed: earned 26 of 40 points from partial coverage.
How FreeScan evaluates this check (opens in a new tab)Priority
Priority 6: fix during launch polish.
Fix Prompt
Schema quality and validity
Why this needs attention
The JSON-LD may parse, but its required facts, page-role relevance, visible-content agreement, or graph connections are incomplete.
Invalid structured data can be ignored by search and answer systems, even when visible page content is strong.
Recommended correction
Evidence
2 of 2 JSON-LD block(s) parsed. Semantic quality is 77/100: completeness 58/100, graph connectivity 0/100, primary types BreadcrumbList, Organization, WebSite, currently useful search-feature types BreadcrumbList, Organization, WebSite. Nested types do not count as separate schema coverage. SearchAction is retired as a Google search feature and earns no coverage credit. Failed: earned 7 of 8 points from partial coverage.
How FreeScan evaluates this check (opens in a new tab)Priority
Priority 10: fix during launch polish.
Fix Prompt
Common security headers
Why this needs attention
Several browser protection headers are missing or present only as weak, narrow policies.
These headers reduce avoidable browser-side risk and show a baseline of care before launch.
Recommended correction
Evidence
Detected 4 of 5 common public security controls. Present: strict-transport-security, content-security-policy, x-content-type-options, frame protection (content-security-policy frame-ancestors and x-frame-options). Missing: referrer-policy. Needs strengthening: strict-transport-security max-age is 7889238; use at least 15552000 seconds once HTTPS is stable across the intended host scope; content-security-policy only supplies a narrow control; add a default-src or script-src resource policy. Failed: earned 9 of 18 points from partial coverage.
How FreeScan evaluates this check (opens in a new tab)Priority
Priority 5: fix before sharing the page publicly.
Fix Prompt
Visible cookie flags
Why this needs attention
The safe public scan could not inspect private or browser-set cookies, so cookie flag coverage was not verified.
Session and preference cookies should avoid unnecessary exposure before early users sign in or submit forms.
Recommended correction
Evidence
Observed 7 cookie(s) without storing names or values. Secure: 3/7. HttpOnly: 3/7. SameSite: 7/7. SameSite=None without Secure: 0. Failed: earned 2 of 4 points from partial coverage.
How FreeScan evaluates this check (opens in a new tab)Priority
Priority 20: lower-risk cleanup after urgent launch blockers.
Fix Prompt
Image alt text
Why this needs attention
One or more images are missing alt text.
People using screen readers may miss product context, trust signals, or calls to action.
Recommended correction
Evidence
Detected 1 image(s) with no alt attribute and 37 image(s) with empty alt text that appear informative, out of 43. 0 empty-alt image(s) looked decorative and were not counted as failures. Failed: earned 0 of 14 points.
How FreeScan evaluates this check (opens in a new tab)Priority
Priority 11: fix during launch polish.
Fix Prompt
Form labels
Why this needs attention
Some form controls do not have a detectable label or accessible name.
Unlabeled inputs make email capture, demo requests, and signups harder for assistive technology users.
Recommended correction
Evidence
Detected labels or accessible names for 0 of 2 eligible user-facing form control(s). Failed: earned 0 of 14 points.
How FreeScan evaluates this check (opens in a new tab)Priority
Priority 7: fix during launch polish.
Fix Prompt
Heading order
Why this needs attention
Heading levels appear to jump or start without a clear hierarchy.
A clean heading outline helps visitors scan the page and helps assistive technology navigate it.
Recommended correction
Evidence
Visible heading levels found: 2, 1, 2, 2, 4, 2 (rendered page). Failed: earned 0 of 11 points.
How FreeScan evaluates this check (opens in a new tab)Priority
Priority 13: fix during launch polish.
Fix Prompt
Semantic buttons and links
Why this needs attention
Interactive controls are not consistently represented as semantic buttons or links.
Non-semantic controls can be hard to use with keyboards and screen readers.
Recommended correction
Evidence
Detected 112 interactive control(s), including 0 custom ARIA control(s), and 12 clickable element(s) without native or declared control semantics. Custom controls require keyboard-behavior review. Failed: earned 0 of 10 points.
How FreeScan evaluates this check (opens in a new tab)Priority
Priority 17: lower-risk cleanup after urgent launch blockers.
Fix Prompt
Rendered axe accessibility violations
Why this needs attention
The rendered page has accessibility rule violations detected by axe-core.
axe checks the actual browser-rendered page, so these issues can affect people using keyboards, screen readers, or other assistive technology.
Recommended correction
Evidence
axe found 11 violation rule(s); 11 non-contrast rule(s) are scored here, including 8 serious or critical rule(s). Color contrast is scored once by the dedicated contrast check. 5 result(s) require review. Top rules: button-name (24), image-alt (3), aria-tooltip-name (1), link-name (1), list (1). Failed: earned 0 of 18 points.
How FreeScan evaluates this check (opens in a new tab)Priority
Priority 5: fix before sharing the page publicly.
Affected elements
Buttons must have discernible text
Fix any of the following: Element does not have inner text that is visible to screen readers aria-label attribute does not exist or is empty aria-labelledby attribute does not exist, references elements that do not exist or references elements that are empty Element has no title attribute Element does not have an implicit (wrapped) <label> Element does not have an explicit <label> Element's default semantics were not overridden with role="none" or role="presentation"
Buttons must have discernible text
Fix any of the following: Element does not have inner text that is visible to screen readers aria-label attribute does not exist or is empty aria-labelledby attribute does not exist, references elements that do not exist or references elements that are empty Element has no title attribute Element does not have an implicit (wrapped) <label> Element does not have an explicit <label> Element's default semantics were not overridden with role="none" or role="presentation"
Buttons must have discernible text
Fix any of the following: Element does not have inner text that is visible to screen readers aria-label attribute does not exist or is empty aria-labelledby attribute does not exist, references elements that do not exist or references elements that are empty Element has no title attribute Element does not have an implicit (wrapped) <label> Element does not have an explicit <label> Element's default semantics were not overridden with role="none" or role="presentation"
Images must have alternative text
Fix any of the following: Element does not have an alt attribute aria-label attribute does not exist or is empty aria-labelledby attribute does not exist, references elements that do not exist or references elements that are empty Element has no title attribute Element's default semantics were not overridden with role="none" or role="presentation"
Fix Prompt
Hero clarity signals
Why this needs attention
One or more heading, introductory-copy, or next-action signals fell outside this heuristic's expected range; this does not by itself prove the page is vague.
The introduction should help visitors understand the purpose of this particular page.
Recommended correction
Evidence
Detected 1 visible H1 heading(s), 18 H1 characters, 32 introductory supporting-copy characters after excluding bylines and short labels, and 11 actionable CTA(s). Rendered evidence was used where available. The H1 text is treated as a subject label, so an appropriate short place, product, or page name does not lose points. Detected role: home (high confidence). Failed: earned 9 of 13 points from partial coverage.
How FreeScan evaluates this check (opens in a new tab)Priority
Priority 6: fix during launch polish.
Fix Prompt
Rendered speed signals
Why this needs attention
The browser-rendered page shows slow or heavy speed signals.
Slow pages lose impatient visitors and make every SEO, social, and paid-traffic visit work harder.
Recommended correction
Evidence
DOMContentLoaded: 3194ms. Load complete: 0ms. First contentful paint: 1392ms. Largest contentful paint: 4572ms. Total blocking time: 2567ms. Cumulative layout shift: 0.002. Resources: 245. Scripts: 100. Images: 36. Third-party origins: 29. Transfer: 6959KB. Potential render-blocking resources: 11. Metrics outside the good range: DOMContentLoaded 3194ms (good at or below 2500ms); Largest contentful paint 4572ms (good at or below 2500ms; poor range); Total blocking time 2567ms (good at or below 200ms; poor range); Transfer size 6959KB (good at or below 2200KB); Script requests 100 scripts (good at or below 20 scripts); Third-party origins 29 origins (good at or below 8 origins). Failed: earned 0 of 10 points.
How FreeScan evaluates this check (opens in a new tab)Priority
Priority 14: fix during launch polish.
Load contributors
Asset timings are observed request durations. They are not added together because browsers can load requests in parallel.
DOMContentLoaded
694ms over the rendered audit threshold.
Largest contentful paint
2072ms over the rendered audit threshold.
Total blocking time
2367ms over the rendered audit threshold.
Transfer size
4759KB over the rendered audit threshold.
Fix Prompt
Rendered layout ergonomics
Why this needs attention
The browser-rendered page has layout or tap-target issues.
Horizontal overflow and tiny tap targets make the page feel broken on real devices, especially for mobile visitors.
Recommended correction
Evidence
Desktop horizontal overflow: 0px. Mobile horizontal overflow at uncapturedpx: not capturedpx. WCAG 2.2 AA target-size failures: 3. Targets smaller than 24Ă—24px pass only when the required spacing or another WCAG exception applies. The mobile viewport pass did not complete, so this check needs review rather than receiving a pass. Failed: earned 0 of 9 points.
How FreeScan evaluates this check (opens in a new tab)Priority
Priority 13: fix during launch polish.
Fix Prompt
Page-level AEO readiness
Shared eligibility and content signals that affect every search and answer agent.
Index and citation eligibility
No general noindex directive was detected.
Snippet and answer controls
No general nosnippet or max-snippet:0 control was detected.
Canonical alignment
The canonical resolves to the scanned public URL.
Sitemap coverage and freshness
A sitemap index was found; this safe scan did not recursively fetch child sitemaps.
Structured data
Semantic schema score 77/100. Detected 2 JSON-LD block(s), 0 parse error(s), 5 graph node(s), and primary types BreadcrumbList, Organization, WebSite. Completeness: 58/100. Graph connectivity: 0/100. A primary schema type matches the detected page role. The schema entity is supported by visible page content. Retired search feature: SearchAction; no coverage credit is awarded.
Public or paywalled content
No isAccessibleForFree structured-data value was detected.
Entity clarity
Entity alignment scored 80/100 for “ZOEVA Cosmetics UK”. Title/H1 token overlap is 33%; description match detected; identity schema detected.
Answer-ready visible text
Answerability scored 40/100 from 128 main-content words, 0 concise answer block(s), 0 question heading(s), 0 definition(s), 9 list(s), and 0 table(s).
Authorship and accountability
Authorship is not a universal requirement for the detected home page role.
Published or updated date
Freshness metadata is contextual for the detected home page role.
Supporting-source links
Supporting sources are contextual for the detected home page role and do not affect readiness.
Rendered content availability
Rendered audit completed with 125 visible text element(s).
Synthetic search-agent reachability
8 of 8 completed search/discovery User-Agent probes returned reachable content.
Optional LLM-readable summary
https://zoevacosmetics.co.uk/llms.txt returned HTTP 200; this is supplemental and does not determine AI-search eligibility.
OpenAIChatGPT searchOAI-SearchBotPASS · ALLOWED · Toggle crawler details
AI search
Robots: allowed by * allow: / · line 19
Synthetic probe: reachable · HTTP 200 · 100% sampled-content parity
OpenAIOpenAI model trainingGPTBotPOLICY ALLOWED · Toggle crawler details
Model training
Robots: allowed by * allow: / · line 19
Synthetic probe: not applicable to this policy control
OpenAIChatGPT user fetchesChatGPT-UserUNKNOWN · Toggle crawler details
User-requested fetch
Robots: not applicable to user-requested fetches
Synthetic probe: not tested · access is unverified
AnthropicClaude model trainingClaudeBotPOLICY ALLOWED · Toggle crawler details
Model training
Robots: allowed by * allow: / · line 19
Synthetic probe: not applicable to this policy control
AnthropicClaude searchClaude-SearchBotPASS · ALLOWED · Toggle crawler details
AI search
Robots: allowed by * allow: / · line 19
Synthetic probe: reachable · HTTP 200 · 100% sampled-content parity
AnthropicClaude user fetchesClaude-UserPASS · ALLOWED · Toggle crawler details
User-requested fetch
Robots: allowed by * allow: / · line 19
Synthetic probe: reachable · HTTP 200 · 100% sampled-content parity
GoogleGoogle Search and AI featuresGooglebotPASS · ALLOWED · Toggle crawler details
Search and discovery
Robots: allowed by * allow: / · line 19
Synthetic probe: reachable · HTTP 200 · 100% sampled-content parity
GoogleGemini data use and groundingGoogle-ExtendedPOLICY ALLOWED · Toggle crawler details
Data-use policy control
Robots: allowed by * allow: / · line 19
Synthetic probe: not applicable to this policy control
MicrosoftBing and CopilotBingbotPASS · ALLOWED · Toggle crawler details
Search and discovery
Robots: allowed by * allow: / · line 19
Synthetic probe: reachable · HTTP 200 · 100% sampled-content parity
PerplexityPerplexity searchPerplexityBotPASS · ALLOWED · Toggle crawler details
AI search
Robots: allowed by * allow: / · line 19
Synthetic probe: reachable · HTTP 200 · 100% sampled-content parity
PerplexityPerplexity user fetchesPerplexity-UserUNKNOWN · Toggle crawler details
User-requested fetch
Robots: not applicable to user-requested fetches
Synthetic probe: not tested · access is unverified
AppleSiri, Spotlight, and Safari searchApplebotPASS · ALLOWED · Toggle crawler details
Search and discovery
Robots: allowed by * allow: / · line 19
Synthetic probe: reachable · HTTP 200 · 100% sampled-content parity
AppleApple foundation-model trainingApplebot-ExtendedPOLICY ALLOWED · Toggle crawler details
Data-use policy control
Robots: allowed by * allow: / · line 19
Synthetic probe: not applicable to this policy control
Mistral AIMistral searchMistralAI-IndexPASS · ALLOWED · Toggle crawler details
AI search
Robots: allowed by * allow: / · line 19
Synthetic probe: reachable · HTTP 200 · 100% sampled-content parity
Mistral AIMistral user fetchesMistralAI-UserPASS · ALLOWED · Toggle crawler details
User-requested fetch
Robots: allowed by * allow: / · line 19
Synthetic probe: reachable · HTTP 200 · 100% sampled-content parity
MetaMeta AI model and product datameta-externalagentPOLICY ALLOWED · Toggle crawler details
Model training
Robots: allowed by * allow: / · line 19
Synthetic probe: not applicable to this policy control
MetaMeta AI user fetchesmeta-externalfetcherPASS · ALLOWED · Toggle crawler details
User-requested fetch
Robots: allowed by * allow: / · line 19
Synthetic probe: reachable · HTTP 200 · 100% sampled-content parity
AmazonAmazon model trainingAmazonbotPOLICY ALLOWED · Toggle crawler details
Model training
Robots: allowed by * allow: / · line 19
Synthetic probe: not applicable to this policy control
AmazonAlexa and Rufus searchAmzn-SearchBotPASS · ALLOWED · Toggle crawler details
AI search
Robots: allowed by * allow: / · line 19
Synthetic probe: reachable · HTTP 200 · 100% sampled-content parity
AmazonAlexa user fetchesAmzn-UserPASS · ALLOWED · Toggle crawler details
User-requested fetch
Robots: allowed by * allow: / · line 19
Synthetic probe: reachable · HTTP 200 · 100% sampled-content parity
Common CrawlOpen web datasetsCCBotPOLICY ALLOWED · Toggle crawler details
Model training
Robots: allowed by * allow: / · line 19
Synthetic probe: not applicable to this policy control
Ready combines robots policy, a bounded synthetic User-Agent fetch, indexability, and snippet eligibility. Synthetic probes do not prove vendor-origin traffic. Preference states are training or data-use choices and do not lower the AEO score.
The image refreshes from FreeScan after a completed rescan. Clicking it always opens the newest public report saved for this exact scanned URL.
Scan evidence is included as untrusted data. The implementation brief instructs agents to verify findings before editing and to avoid destructive or speculative changes.
